Formula 1 has revealed plans to replace the recently dropped grid girls with “grid kids” from the beginning of the 2018 season.
The decision to move on from using female models as a promotional tool was taken last week, and the replacement scheme will seek to provide an opportunity to young children around the world to get closer to the main event.
The children will be karting participants, selected by national motorsport authorities.
Jean Todt, FIA president said: “Formula 1 is the pinnacle of motorsport and the dream of every young racer competing the junior series that make up the FIA’s single-seater pyramid, from karting all the way to F1.
“We are therefore delighted to bring that dream a little closer by giving the future champions of our sport the opportunity to stand alongside their heroes on the grid in the build-up to the race start.”
The Grid Kids will be selected either via merit, or via a lottery system.
In addition to Todt’s sentiments, F1 managing director of commercial operations Sean Bratches said, “What better way to inspire the next generation of Formula 1 heroes?”